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Shrural is an international e-commerce website for B2C fast fashion. Women’s wear, cosmetics, shoes, bags and other fashion pieces are the main focus of the business. Along with other consumer markets, Shrural focuses mostly on Europe, America, Australia, and the Middle East. In April 2018, the brand was founded and has since maintained the principle that “everyone can enjoy the beauty of fashion.” The company covers more than 220 countries and regions around the world.