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The WOLACO design was conceived in the TriBeCa neighborhood of New York as a response to contemporary fitness apparel shortcomings. It should be effortless to carry an iPhone during exercise, and an alternative should be to keep your valuables secure and dry. We created a brand that tackled these seemingly apparent shortcomings. The North Moore Short, our signature product, was a solution to this shortcoming.

Our goal is to uplift the modern athlete. For individuals who accept the complexities of their world and approach them head-on, we build apparel because that’s who we are, and that’s who we understand. To us, an active lifestyle is an investment both for ourselves and for ourselves in a prosperous future For our neighbourhoods and.